Introduction

• Definition of Push Advertising
• Overview of Push Ad Components
• Advantages of Push Traffic

What is Push Advertising?

Push advertising is a form of digital marketing that uses push notifications to deliver messages directly to the users’ screens. It is a way to reach the target audience with personalized advertisements. The key to successful push advertising is to engage the users with an attention-grabbing headline and a compelling image or icon.

Components of a Push Ad

1. Main Image: Conveys the sense of the offer
2. Icon: Explains the main photo
3. Headline: The main element to engage users
4. Message Text: Shows the main details of the offer

Advantages of Push Traffic

• Voluntariness of Subscription
• Real People Audience
• Direct Delivery to User’s Screen
• Wide Reach of Audience
• Large Volumes of Traffic for Optimization
• Cost-effective
• Democratic Cost Per Click
• Loyal Content Policy
• Launch Offers in Any GEO

Why Choose Bidoven DSP for Push Advertising?

• Bidoven DSP provides traffic on the CPC model.
• The minimum cost per click starts from $0.003 and varies according to GEO.
• The minimum deposit in the Bidoven DSP ad network is $100.
• Bidoven DSP’s push notification network has an audience in more than 220 countries around the world.

Cost Per Click (CPC) in Different GEOS

• USA: Minimum cost per click is $0.031, recommended is $0.5.
• India: Minimum cost per click is $0.0031, recommended is $0.02.

Push advertising is a powerful tool for reaching a target audience with personalized advertisements. With its advantages of voluntariness of subscription, real people audience, direct delivery, cost-effectiveness, and loyal content policy, push advertising is a great option for affiliate marketers.

With Bidoven DSP, advertisers can take advantage of the large volumes of push traffic, the possibility to get a lot of statistics for optimization, and the wide reach of audience in more than 220 countries around the world.